Case Study: From Prototype to Market with GRAMS’ Low MOQ Turnkey Service
Every great product starts with an idea. For emerging beverage brands, turning that idea into a consumer-ready product often feels like the biggest hurdle. At GRAMS Inc., we specialize in bridging that gap with low MOQ turnkey manufacturing services. Here’s how one startup went from concept to market with our support.
The Challenge
A first-time founder wanted to launch a hydration + adaptogen RTM powder. They faced several barriers:
- Limited budget, making high MOQ runs impossible.
- Lack of formulation expertise.
- Concerns about quality control and compliance.
- A need for branded stick packs ready for retail.
The GRAMS Solution
1. Formulation Support
Our R&D team worked closely with the client to refine their formula, ensuring solubility, flavor masking, and functional efficacy. Learn more about our R&D program here
2. Low MOQ Production
We offered a 20,000 stick MOQ run, minimizing risk while providing enough volume for sampling, crowdfunding, and regional launch.
3. Packaging & Branding
Using custom-printed stick pack film, the client’s branding stood out while maintaining strong moisture and oxygen barriers.
4. Quality Assurance
Every batch underwent microbial testing, label claim verification – delete, and fill weight checks — giving the founder confidence in their product’s consistency.
5. Turnkey Delivery
From sourcing ingredients to final stick pack delivery, GRAMS handled the entire process under one roof.
The Results
- The founder successfully launched at local gyms and through an e-commerce site.
- Positive consumer feedback allowed for a quick pivot: adjusting flavor balance in the second batch.
- Sales traction led to discussions with regional distributors, preparing the brand to scale.
Key Takeaway
By choosing a low MOQ turnkey partner, this founder was able to test the market without overextending, refine their product quickly, and scale with confidence.
Final Thoughts
Not every brand is ready for 100,000-stick runs — and they don’t need to be. At GRAMS Inc., we empower entrepreneurs to take their products from prototype to market with flexibility, quality, and speed.
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